BAD –Live Video Streaming Essential Skills Course

  Introduction
  1 What is Webcasting and How Does it Work
  2 Determining if Live Webcasting Is a Smart Investment
  3 From Consumer to Enterprise… and Everything in Between
  4 Lights Camera Connectivity
  5 Production Equipment Hardware and Software Requirements
  6 The Webcasting Team
  7 After the Show Integrating On-Demand Content Delivery
  8 Measuring Impact and Determining ROI
  Conclusion
When you plan for your webcast, one of the most important things to do is to create some type of marketing campaign around it. If you do not tell others that the webcast will happen, they will not join. In this video, instructor John Dudley explains why you need to market your webcast before you go live.

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